Students visually express themselves with MYER Southland
19 May 2011
As part of a training partnership with MYER, Kangan Institute's Centre of Fashion students were once again given the opportunity to get creative and put their talents on show, designing and implementing several mannequin displays as a response to a brief provided by MYER management.
The objective was to deliver a set of two window displays at MYER Southland in accordance with a brief that outlined instructions such as the direction for styling, which should be adopted from the trends of the season, as well as ensuring that windows reflect a theme and brand of an advertised line.
Wayne Latham, general manager of visual merchandise and brand at MYER, spoke highly of the ongoing Kangan/Myer relationship, which has recently seen Kangan fashion students produce garments to appear alongside MYER's family of Australian designers for an exhibition as well as the MYER Bourke Street launch in March 2011.
"Myer is very proud to continue its ongoing partnership with Kangan Institute," he said.
"We were overwhelmed with the quality of the work the visual merchandise students responded with when briefed to create displays for our homewares floor. The results are visually dynamic and the quality of the execution is of an industry standard. Well done to the students."
Kangan Institute has been delivering the Diploma of Visual Merchandising in partnership with MYER since early 2009. Wayne said the partnership is an ideal way to promote and encourage successful and beneficial industry relationships.
"This partnership gives us an opportunity to work with young design talent and allows us to provide students with real industry placement where students learn valuable on-job skills. We see the Kangan relationship as mutually beneficial."
Visual merchandising trainer Kate Carroll said the response to the student project was outstanding.
"MYER has been extremely impressed with the creativity and professionalism of the students and this has further solidified a relationship which we've worked very hard to build over the last several years," she said.
Students taking part in the MYER project:
- Lainie Bejer from Hawthorn East
- Catie Cowper from Richmond
- Taliah Lagioia from Wheelers Hill
- Chiara Manks from Kyabram
- Elise Pisani from Bentleigh
- Kristina Trajkovski from Hoppers Crossing
- Sarah Worrall from Bellfield
- Colleen Burman from Greenvale
- Elissa Martin from Eltham
- Marie Sheridan from Hoppers Crossing
- Crystal Sheehan from Millpark
All students will be graduating from the Diploma of Visual Merchandising at Kangan Institute's Richmond campus in June 2011.
For more information call 13 TAFE (13 8233) or browse the Kangan Institute courses.