Visual merchandising students transform MYER Southland windows
12 June 2012
MYER's redesigned fashion window.
Participating students at the MYER home wares window. Left to right: Jessica Brown, Kim Caruso, Leonnie Ferguson, Sebla Afewerk, Holly McLean, Melinda Carboon, Bridget Hustwaite, Jaimie Mitchell, Nathan Rock, Natalie Bosevski, Marly Merlo. Front: Chanel Sudarski and Toneya Patrick.
The project is part of Kangan Institute's ongoing training partnership with MYER which provides our students with an opportunity to design and implement a window display whilst completing the Diploma of Visual Merchandising.
Students were asked to develop an original and modern display concept for MYER's winter season collection which focused rich rural textures and surfaces. The winning concept 'God's eye' designed by student Jessica Brown was selected for its earthy tones and its strong connection to the store's seasonal theme.
The 21-year-old student from Cheltenham said that the work experience opportunity had given her the confidence and skills to advance into industry.
"When applying for jobs this shows employers that I have actual experience in visual merchandising and hopefully gives me an edge over others trying to get the position," Jessica said.
Jessica added that she chose to study visual merchandising at Kangan Institute precisely because of the opportunity to gain industry experience.
"After researching other courses I found Kangan Institute placed the most emphasis on getting students ready for the work place. This includes four weeks of work experience at MYER, plus a week at a store of our own choice and of course the final MYER windows project."
Matthew Talbot, national window design coordinator at MYER, spoke highly of the students' work in delivering the Southland windows.
"The styling was of a very high standard and colour palette selected to deliver each story beautifully put together," he said.
"It's been great to see the students come up with such great concepts and interesting to see how they interpreted and embraced the earthiness of the Free Spirit trend. I'm looking forward to seeing the next installation."
The window display ran from 15th May till 7th June.
Participating students were:
- Melinda Carboon - MARIBYRNONG
- Marly Merlo - ECHUCA
- Holly McLean - LANGWARRIN
- Chanel Sudarski - CARNEGIE
- Nathan Rock - PARKVILLE
- Leonnie Ferguson - BAYSWATER NORTH
- Natalie Bosevski - TAYLORS LAKES
- Bridget Hustwaite - HAWTHORN
- Sebla Afewerk - MARIBYRNONG
- Toneya Patrick - WEST MELBOURNE
- Jessica Brown - CHELTENHAM
- Jaimie Mitchell - HURSTBRIDGE
- Kim Caruso - LALOR